About

"Stay playful" is my guiding principle. It reminds me to stay flexible, respond to new information, and adapt designs thoughtfully. This philosophy shapes my approach: collaborative, focused, and curious.

I build content experiences that guide users and drive engagement. I've worked at two dynamic startups: Found, a fintech making self-employment easier, and Front, a SaaS platform transforming customer communications. At Found, I led content across their all-in-one banking solution, simplifying complex financial tasks like paying quarterly taxes, tracking write-offs, and budgeting for growth.

Currently, I'm at Best Buy, the world's largest specialty electronics retailer, working on conversational AI experiences. I was brought in to enhance AI-powered search, but my focus has evolved to designing agentic conversational systems that help customers make confident decisions. I specialize in designing content systems and behavioral frameworks that translate complex AI behavior into clear, trustworthy experiences at scale.

I'm especially passionate about working with machine learning teams to apply AI in ways that benefit users. Crafting interactions that are both useful and enjoyable energizes me. I collaborate closely with product, research, and engineering teams to ensure AI outputs meet user needs while supporting business objectives.

I live in Vermont with my husband and two kids, where outdoor activities are part of daily life. Depending on the season, you'll find me riding the area's gravel roads, skiing, or chasing the perfect pickleball dink.